The Fortune InvestorThe Fortune Investor
IMPORTANT DISCLAIMER — PLEASE READ CAREFULLY: This website is for educational and informational purposes only. It does NOT constitute financial advice, investment recommendations, or an offer to buy or sell any securities. All investments carry significant risk, including the potential loss of principal. Past performance does not guarantee future results. Before making any investment decisions, you MUST consult with a qualified financial advisor. We are not licensed financial advisors.

About Us

Look, we started The Fortune Investor because we got tired of watching people overthink their money. ETFs and index funds aren't sexy. They're not supposed to be. But they work—and we've spent years helping folks in Olomouc figure out why that matters. We don't have a fancy origin story. We just know what we're doing, and we want to share it. No jargon. No nonsense. Just straightforward talk about building wealth through boring, reliable investing.

Over time, we’ve built a reputation for reliability, quality, and clear communication. We treat each project as a partnership and aim for outcomes that last.

Our Core Values

The principles that guide everything we do

Honesty First

We tell you what we actually think. If an index fund isn't right for your situation, we'll say so. No commission-chasing. No overselling. Just the truth.

Keep It Simple

Complexity doesn't equal intelligence. We explain things in plain language because that's how you actually understand and remember stuff.

Long Game Thinking

We're not chasing returns next quarter. We help you build strategies that work over decades. Patience beats panic every single time.

Your Money, Your Rules

You're the boss here. We advise, educate, and support—but you make the final call. It's your financial life, not ours.

Why Choose Us

Experienced Team

Our professionals have decades of combined experience. We've seen it all and know how to handle any challenge.

Quality Guaranteed

We stand behind our work with comprehensive guarantees. If you're not satisfied, we'll make it right.

Fair Pricing

Transparent, competitive pricing with no hidden fees. You'll always know exactly what you're paying for.

Proven Results

Thousands of satisfied customers and a track record of successful projects speak for themselves.

Meet Our Team

The people behind The Fortune Investor

Martin Svoboda

Martin Svoboda

Founder & Lead Advisor

Started investing in 2003, frustrated everyone with questions about index funds. Decided to do this professionally instead. Now he frustrates clients—but they come back, so it's working.

Jana Novotná

Jana Novotná

Portfolio Strategist

Spent 8 years at a bank realizing how badly they explain things. Came here to explain them properly. Has strong opinions about asset allocation and isn't afraid to defend them.

Petr Dvořák

Petr Dvořák

Client Education Manager

Former accountant who actually enjoys teaching people about money. Runs our workshops and writes most of our guides. His patience is genuinely impressive.

We’re a team that values ownership, clarity, and growth. We celebrate wins, learn fast, and keep client outcomes at the center.

Our Approach

Our approach combines proven methods with modern tools. We start with discovery, align on goals, plan clearly, and execute with quality checks at every step.

Our Story

We opened our doors in 2011 when one of us got frustrated explaining the same concepts over and over to friends and family. Turns out, a lot of people had the same questions we did. So we started writing things down. Then teaching workshops. Then helping clients build actual investment plans. Thirteen years later, we're still in Olomouc, still answering the same questions (because they're good questions), and still believing that index funds are the best-kept secret in personal finance.

Our Story